04 – The Perfect Sales Script – Aaron Fletcher

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If you actually have to talk to prospects to get them to buy your stuff, this is for you. Local businesses, coaches, agencies, consultants, if you’re talking to someone on the phone or doing a demo over the web, you need to be able to convert prospects into customers.

Unfortunately, most people simply aren’t able to figure that out.

Number one is because they lack confidence, they’re not used to selling and they don’t think that they can actually enroll people. They don’t believe that they have a system that is going to work.

Number two is they follow all the cheesy guru high pressure sales tactics with closing techniques and all these cheesy tricks and tips that people are preaching out there hardcore closing and all that closing is the last thing that matters in a sales enrollment.

It’s about developing needs and ensuring that they’re actually a good fit for you by having checkpoints along the way.

The third reason is because people just die in the follow up process. They think that a customer says let me think about it is a hot prospect. You need to get an answer whether that’s a yes or no on the first call.

We have a framework called the Stress Free Selling aka 10X Enrollment Script.

It has 6 simple sections, and it is super laser detailed. A lot of people don’t know that I grew up in the sales world. I was a telemarketer. I had a booth with plywood sides, and a pad of paper and a telephone I had to call hundreds and hundreds of business owners a day.

Then I became a manager doing that inside sales in a consulting company. I grew a whole sales team inside a dental laboratory.

I became the vice president of marketing and sales for several Silicon Valley startups without a college degree, just from being able to sell. But we didn’t use those cheesy guru tactics.

We didn’t use that Wolf of Wall Street stuff. We simply develop needs, much like if you went into a high clinician or expert.

They ask you questions when you go in the doctor’s office, for example, they do a diagnosis, they give you a prognosis, and you decide whether or not that’s right for you.

We have broken it down, to where any shy… inexperienced… virtually any introverted person can actually sell. Using this system is a specific script and training that allows your prospects to feel comfortable and good about what they’re doing and ready to step into your program.

Essentially, it dovetails right into the Fletcher Method system, we use the Fletcher Method system to sell… we simply look at how our client get from point A to point B, and we audit them, we say…

“Where are you now with these nine steps?” and they tell us… and we say “what does it mean to you to get to your goal to get out of where you are now? And what are you willing to pay to do that?”

Imagine that.

We simply ask them how ready they are to take action, how confident they are that our process is superior to anything else they could try and how much it’s worth to them. Not to stay where they are and then take action.

And it all ties in to the 10X Enrollment Script and the Stress Free Selling system.

Will see you in the course if you’re looking for the best way to enroll clients without pressure selling.

BONUS: <strong “=”>NOT JUST TRAINING, DONE FOR YOU TEMPLATES INCLUDED!

At the core of The Fletcher Method lies an ever-growing repository of done-for-you templates and one page “cheat sheets” that cut out 95% of the time and frustration related to virtually every aspect of online marketing.

Watch, click and repeat.

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