Beth Carson – Vacation Rental Profit Accelerator
Insider Marketing Strategies to Significantly Boost Your Income
While there are numerous ways to attract attention of future potential guests online, the biggest, the easiest, and the ones that bring the most ROI are listing sites. The Big 3 are HomeAway, Airbnb, and TripAdvisor. Beth dives into the culture of each site, how to rise through the ranks to get more clicks, and convert those clicks to cold, hard, cash. This program is easily your best investment if you have a great vacation rental but are wondering why your bookings aren’t coming in like they should.
Your Instructor
Vacation Rental Expert
Course Curriculum
Vacation Rental Profit Accelerator
Module 1- Introduction to the Major Listing Sites, and Why You Need to Be on All 3
Welcome! Here’s What to Expect (3:34)
Introduction to The Big 3 – Airbnb, HomeAway, and Flipkey (11:30)
Start Out for Free (3:44)
Why Your Property Needs a Name – and How to Choose One (13:49)
Why People Come to Your Area- and Why it Matters (5:10)
The Boost You Get from Airbnb – and Why to Wait to Go Live (2:18)
Wrap Up (2:14)
Module 2- Writing Copy that Woos the Heart and Convinces the Brain to Book YOUR Vacation Rental
Intro and Recap (9:54)
What’s in a Title- and Why it’s Important (25:21)
Descriptions- Woo Your Future Guest (6:13)
Samples of Great Listings (16:40)
Structure of a Great Listing (2:34)
Wrap Up (1:33)
Module 3- Vacation Rental Photography
Intro and Recap (2:35)
Photography- One of the Keys to Commanding Higher Prices (3:10)
10 Tips for iPhone/Android Photography (5:12)
Why Your Thumbnail Photo is One of the Two Most Important Things in Your Listing (3:10)
Writing Captions that Sell Your Home (1:10)
Facebook LIVE (4:00)
Wrap Up (1:31)
Module 4- Moving Up in the Ranks and Making More Money
Intro and Recap (2:01)
How the Industry has Changed, and How to Win Now (2:47)
Airbnb Metrics and Why They Matter (8:58)
HomeAway Metrics and Why They Matter (4:59)
Flipkey Metrics and Why They Matter (3:37)
Wrap Up (1:17)
Module 5 Money, Money, Money – Pricing it Right
Intro and Recap (0:48)
AirBnB Superhost (7:59)
Setting Rates – Getting it Right (1:45)
Dynamic Pricing (9:00)
Wrap Up (1:01)
Module 6- Getting the Most Out of Your Home
Intro and Recap (0:25)
Rent out Your Own Home as a VR (7:19)
Home Exchange (4:00)
High End Decor on a Budget (5:43)
Your Own Website (2:33)
Wrap Up and Final Thoughts (0:58)
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