Dede Stockton – Content Promotion Planner
You’ll get a step-by-step planner that you can sell to your clients, or add as a bonus to your existing coaching programs.
No more writing content from scratch or paying a ghostwriter hundreds or even thousands of dollars to help you develop your training content.
We’ve done all the hard work for you, and we’ve made it super affordable so it’s easy on the wallet. Now all you have to do is use it!
The Step-by-Step Planner Covers (23 PAGES):
Step 1: Know Where Your Audience Hangs Out
No matter how awesome your content is, if you’re sharing it on LinkedIn and your market spends all their time on Instagram, you won’t get any traction. Exercise: Create your client avatar; or review your avatar for changes if you already have one Exercise: Survey your audience
Step 2: Create a Strategic Content Plan
Every piece of content has a job to do, whether it’s selling your hot new coaching program or encouraging people to join your mailing list. It pays to have a plan, rather than just waiting for inspiration to strike. Exercise: Create a content inventory list Exercise: Map out your content marketing calendar
Step 3: Make Your Content Promo-Worthy
Your content is a representation of you and your business, so you obviously want to put your best foot forward when producing content. Exercise: Create a killer content checklist
Step 4: Create Channel-Specific Promos
For every channel or platform you will use to promote your content, be sure you know what works and what doesn’t. Exercise: Determine what each channel promotion looks like
Step 5: Automate!
Promoting your content and expanding your reach on social media is necessary but who has time to manually post to several different channels each and every week? Exercise: Review the top tools to make an informed choice
Step 6: Don’t Forget to Cross-Promote
Promotion of your content doesn’t only happen on social channels. It can and should happen on your existing content as well. Exercise: Create a cross-promotion checklist
Step 7: Track Your Results
Track your promotions and review your results so you can spend your time and energy where you see the best results. Exercise: Create your promotion tracker
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Delivery Information
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- It is a digital download, so please download the order items and save them to your hard drive. In case the link is broken for any reason, please contact us and we will resend the new download link to you.
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