Joe Kenn and Mike Robertson – Elite Athletic Development Seminar 3.0

Price: $297

Who Else Wants to Become a More Successful, Established and Confident Strength Coach?

The World of Strength and Conditioning Is at a Crossroads

There’s a Way to Make Continuing Education FAR More Valuable

Why the Elite Athletic Development Seminar is Different

The Coaches Behind the Elite Athletic Development Seminar

Every Coach Will Struggle and Fail

But here’s the thing – both Joe and I have had our struggles along the way.

Even with his illustrious career and accolades, Coach Kenn was fired from Louisville in 2009 after his football team went 3-9

And I’ve dealt with adversity myself.

I spent the early part of my career in jobs that earned me a paycheck, but weren’t the right fit for me personally or professionally.

The bottom line is this:

Regardless of where you’re at now, where you’re going is what’s most important.

You have to have a vision for your future.

You have to put in the work every single day to get better.

And you have to understand that every coach will struggle and fail over the course of their career.

But ultimately, if you stay focused and work hard, you will be rewarded with a career that is fulfilling both personally and professionally.

Whether you’re a young coach who is just getting started, or a seasoned veteran in the physical preparation game, we have something that can help you break through.

If you are ready to take fast-track you personal development as a coach, let me tell you about….

What You’ll Take Away from the EAD Seminar 3.0 Video’s

The Elite Athletic Development 3.0 Seminar Videos are a recording of this years seminar.

Just like in years past, we go in-depth on every topic.

But this year, we had the added benefit of giving our seminar at Coppel High School in Coppel, Texas.

This beautiful venue allowed us to add in practical and hands-on sessions that weren’t possible in years past.

Here’s what we covered in this years seminar:

Video 1 – The R7 Approach to Training (79 minutes)

In my keystone presentation, this is the system that I use to develop all my training programs.

Every coach wants to write great programs. And with this system in place, you’ll write consistently great programs in less time.

In many ways, the R7 Approach is similar to a checklist. It will give you a way to “check your work” every step of the way, to make sure that you’re writing complete, and balanced, programs.

Video 2 – The Block Zero Concept (97 minutes)

At some point in time, every coach will have to introduce new athletes into their system.

But what’s the most efficient and effective way to do that?

And how can you build a system that gets athletes to move the way you want?

Block Zero will give you a step-by-step proram to on-board new athletes into your program. Not only is this great for young athletes, but also for veterans who are new to your programming.

Video 3 – Block Zero Hands-On (102 minutes)

Once you understand the Block Zero template, it’s time to put the pieces together.

What postures and positions do your athletes need to be able to achieve?

And what exercises or progressions do you need to use to get them there?

This video will cover all of that, plus provide insight into “Grid Training” – a fantastic tool for building work capacity in your athletes.

Video 4 – Single-Leg Training (70 minutes)

The battle rages on between bilateral and single-leg training.

Which is better?

Should you be incorporating single-leg training into your programming?

What benefits does it provide?

And last but not least, do you have a system for implementing single-leg work?

This video will give the rationale for single-leg training, as well as a streamlined progression for introducing it in your program.

And going a step further, I cover the critical aspects and coaching angles you need to address when coaching single-leg exercises.

This way, you’ll make sure to get maximum return on your investment.

Videos 5 & 6 – Dissecting the Tier System (51 and 78 minutes)

Some coaches make a lot of money making program design look and feel complex.

In this presentation, Coach Kenn will take you step-by-step through a tier-system approved program.

Working with the attendees of the course in an interactive format, you’ll see exactly how to

• Lay out a Tier System approved program,
• Build exercise pools,
• Rotate exercises, and
• Develop awesome programs for your athletes.

Video 7 – Breathing and Core Training Lecture (72 minutes)

“Core training” has been a buzzword for years.

And done right, core training is a critical component for your athletes success.

But are you doing everything in your power to maximize your core training?

In this video, we’ll break down core training.

• Why is breathing so important?
• Is it as simple as just doing some belly breaths?
• And what muscles are we targeting and addressing?

I’ll break this down in painstaking detail, so you’ll understand how the core works better than 99% of your peers.

Video 8 – Breathing and Core Training Hands-On (49 minutes)

Let’s be honest: Knowing the anatomy and how things should work is one thing.

But getting an athlete to move and feel what you want?

That’s a totally different ballgame!

In his hands-on session, I’ll take you through a multitude of breathing and core training exercises.

You’ll get the exact thoughts and coaching cues I use with my athletes, as well as some of my go-to progressions and regressions.

Because at the end of the day, you need both great exercises and great cuing for maximal effectiveness.

Videos 9 & 10 – Establishing a Coaching Identity (63 and 65 minutes)

The final presentation is Joe Kenn being Joe Kenn.

In this motivating and inspirational talk, Joe keeps it real on what it means to be a coach.

The critical factors that can make or break your career.

And most importantly, how to be truly successful as a physical preparation coach.

Let’s be honest: This guy has spent 28 years in the field, and he’s been successful at every level of sport.

If you want to take your own career to the next level, this is a talk you absolutely have to hear!

Will You Make the Time to Get Better?

If you’re doing the math here, that’s over 12 hours of top-notch content.

But like you, I know that time is short.

With two kids, a wife, and two businesses, I know how valuable time is.

But I also believe if you’re serious about getting better, you make time every day to do it.

You get up an hour earlier.

You stay up an hour later.

Or you work through lunch.

But everyone can find one hour per day to get better.

And if you put in one-hour of work on our materials for the next 2 weeks, there’s no doubt in our minds you’ll be a better strength coach as a result.

But you want to know the best thing about all of this?

Unlike our seminar attendees, you don’t have to travel to Texas to have access to all this great information!

It’s Time to Take the Next BIG Step In Your Coaching Career…

Coaches who attended the EADS 3.0 seminar invested anywhere from $297-$497 to register.

They had to travel to Texas, where a flight cost at least $400.

And then you factor in 2-3 nights of hotel, at $150 a pop.

All in, these coaches spent well over a $1,000 to take their skills to the next level.

Now you can have access to all of these great materials, while learning from the comfort of your own home, for only $297!

These Materials Are Great,
But I Want to REALLY Over Deliver…

If you’ve purchased a product from me before, I’m a huge fan of over-delivering.

I don’t want you to just like a product – I want you to love it.

Which is why I’m offering a ton of bonus materials to really sweeten my offer.

Awesome Bonus #1 – The Complete Jump Training Lecture Video

At the EAD 3.0 Seminar, Bobby Smith and Adam Feit gave an awesome presentation on jump training.

In this presentation, they broke down everything we think we know about jump training.

The sets and reps.

The progressions and regressions.

And they made a complete system to help you better program your jump training.

If you’re serious about jump training, this video will help you upgrade your systems in a hurry!

Awesome Bonus #2 – The Bonus Q&A Call

A few weeks after the launch, Coach Kenn and I will reach out to everyone who picks up a copy of the DVD set.

This way, we can answer specific questions that you have after watching and reviewing the materials.

It’s not as good as being at a live seminar, but it will help clear up any confusion and take your understanding of these materials to the next level!

Awesome Bonus #3 – NSCA CEU’s

As a strength and conditioning coach, it’s important to keep our credentials from year-to-year.

To help you out, we’ve applied for home study credits for the EAD 3.0 Seminar.

All you have to do is watch the DVD’s, take a short quiz, and you’ll receive 1.2 NSCA CEU’s!

Awesome Bonus #4 – MP3 Audio of All the Lectures

To really take your learning to the next level, we’ve created audio files of all of the presentations.

This way you can not only watch the materials, but also listen to them in the car.

By reviewing the materials in several formats, you’ll ensure that you take as much as possible away from the course.

Awesome Bonus #5 – All the Lecture Notes and Presentations

Again to help with the learning process, you’ll have immediate access to all of the presentations and notes from the course.

Awesome Bonus #6 – Customizable R7 and Tier System Templates

Last but not least, when you pick up a copy of the EAD 3.0 Seminar DVD’s, you’ll be able to download customizable templates for both the R7 and Tier System.

All you have to do is drop in your own logo and you’ll be ready to rock!

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