Elizabeth McKenzie – Copy Boss

Elizabeth McKenzie – Copy Boss

When you learn how to write simply persuasive + compelling copy, here’s what happens:

• Your lead magnet and free gift gets click throughs that cost you less.
• Your email open rates are the best in the business.
• Your sales page turns browsers to buyers in the blink of an eye.
• Your community members turn into your clients every single time they read your posts.
• Your Facebook post engagement increases in a world where algorithm’s are out to get you.
• Your ad copy brings all the warm leads to the yard, and they’re like: OMG I want what she’s selling.

Don’t let bad copy kill your business.

Your copy could be the sneaky assassin that’ll infiltrate every area of your business, killing your sales silently.

Or it could be your best business asset.

Double Your Monthly Income.

• 10 x Your Bottom Line.
• $25,000 In 2 Months.
• $10,000 Cash Injection.
• $40,000 Monthly Sales.
• 150 Monthly Members + Counting.
• 20 New Clinic Clients A Week.

Your Articles Featured In Prominent Online Magazines.

Double Your Website Traffic.

Copy Boss is a digital program for entrepreneurs who want to sell out their services, launches, products + offerings every single time, without breaking a sweat or sounding like a sleazeball.

WHAT’S INSIDE:

• Streaming + downloadable videos
• MP3s + Cliffnotes
• Worksheets
• Copy templates
• Your own learning hub
• Bonus resources and tools

The Curriculum

What you’re going to learn in each module.

Module 1: The Balls, Brains + Basics

If you want people to pay you, you’re going to need to to have a solid message, movement + opinion as your foundation. In this module you’ll:

Discover the key framework for developing true confidence to show up and share you work with the world.

Unlock the easiest way to kill competition and never drown in the sea of sameness

Find your voice and leverage it to become the worthy choice, making you the go-to person in your industry.

Learn how to grow you impact with a message that moves the masses into action and into a buying state of mind.

Understand the exact language you must use to speak to your clients so they say HELL YES.

Module 2:The Copy Skills

Your email, your blog post, your sales page + your FB ad all have the same goal: to convert. But how you get that sale depends on the technique you use to write it. In this module you’ll:

Master the art of crafting high converting offers

Build instant trust and rapport using storytelling to convert browsers into loyal buyers

Learn how to write emotional copy

Discover your expert opinion that express it in a way that sets you up as the authority in your industry.

Create persuasive outcome focussed copy that is everything your clients have ever dreamed of and more.

Module 3: The Copy Cures

The tricks of the trade. The secret of the ooze. I’m giving them to you in this module. In this module you’ll:

Get the 9 copy cures that’ll transform any piece of copy you’ve already written without starting from scratch.

Discover the framework for writing and editing so you can produce high quality copy every single time.

Leverage your own brand story into your clients story and watch them swoon over your sales page until they buy.

Transform your subject lines and headlines into attention grabbing copy that hooks your readers in and gets them all the way to the buy now button.

Use my sleaze-proof selling formula that shows you how to consistently make offers that sell.

Get the simple one minute edits to transform your copy from boring to brilliant.

Module 4: The Copy Places

Each and every word carries a certain wattage. Every word you choose matters. Emails, website, blogs + articles, advertising, funnels, social media and more. In this module you’ll

Get my failproof check list to writing your entire email welcome and nurture series that’ll convert your brand new community members to clients, without waiting months to build rapport.

Use my Sales Page Checklist and make sure you’re hitting all the right spots to get your HELL YES happening every single time.

Learn how to communicate your core message on your home page.

Master writing about yourself with my Eyes On You About Page template.

Craft Facebook Ads that have the best conversions in the industry.

Get the 5 must have articles on your website that ooze authority.

Learn to leverage your copy with every launch using my Launch Messages model.

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