Facebook Marketing Funnel for High–Ticket Coaching Programs – Karen Gurney

Facebook Marketing Funnel for High-Ticket Coaching Programs

By Karen Gurney

Duration: 3h 17m 18s

This course is a step by step guide teaching you how to make a Facebook ad, how to create and select your audience for your ad, how to run cheap test marketing, and create the rest of the Facebook automated marketing funnel that will bring pre-qualified cold leads straight to you as fast as humanly possible. If you are a business owner looking to increase your lifetime customer value, this course is for you!

Table of contents:

Course Introduction
– Coach Marketing and Freelance Marketing Agenda (Duration: 0:00:46)
– My Grand Agenda to Save You Money (Duration: 0:02:07)
– Marketing Mysteries Uncovered (Duration: 0:12:30)
– Facebook Marketing Funnels (Duration: 0:02:54)

Facebook Audience Selection
– Tools Introduction (Duration: 0:00:29)
– People Hungry for Your Program (Duration: 0:07:54)
– Interest Group Tutorial (Duration: 0:01:21)
– Pages Feed Tutorial (No video lesson)
– Graph Search Tutorial  (Duration: 0:02:31)
– Lecture 9.1 Attachment Facebook Graph Search Command List.docx
– Selection Through Twitter Tutorial (No video lesson)
– Audience Selection Homework  (Duration: 0:00:25)

Facebook Ad Creation Introduction
– Ad Creation (Duration: 0:00:45)
– Power Editor Introduction (Duration: 0:02:20)
– Power Editor Tutorial  (Duration: 0:03:54)
– Ad Creation Homework (Duration: 0:00:36)
– Ad Checklist and Resource Information (Duration: 0:01:01)
– Lecture 16.1 Download Ad Creation Links and Checklist.docx

FB Advertising: The $1 Image that Makes Millions
– Ad Image Introduction (Duration: 0:00:25)
– $1 Ad Images (Duration: 0:04:13)
– Ad Image Canva Tutorial (No video lesson)
– Ad Image Design Tutorial with Powerpoint (Duration: 0:03:36)
– Ad Image Text Box Tutorial (No video lesson)
– Ad Image Homework  (Duration: 0:05:00)

Creating Enticing “Click” Content
– Ad Content Introduction (Duration: 0:00:33)
– High-Click Content (Duration: 0:06:43)
– Hooks for Coaches (Duration: 0:02:53)
– Using Google for Marketing Hooks (Duration: 0:02:51)
– Fan Page Creation (Duration: 0:03:01)
– Content Homework  (Duration: 0:01:38)

Landing Page Templates
– Landing Page Introduction (Duration: 0:00:32)
– The Landing Page Mini Store Front (Duration: 0:07:34)
– Funnel Landing Page Templates (No video lesson)
– Lecture 31.a Download Resource Links.docx
– Funnel Privacy Page Templates (No video lesson)
– Bonus: Landing Page WordPress Integration Tutorial  (Duration: 0:04:17)
– Lecture 33.1 Download WordPress Integration FIVERR Instructions.docx
– Automated Scheduler (No video lesson)
– Track Your Leads Now-Advertise Cheaper! (No video lesson)
– Landing Page Homework  (Duration: 0:00:58)

The $5 FB Test Marketing Campaign
– Test Marketing Introduction (Duration: 0:05:22)
– The Cheapest Test Marketing on Earth (Duration: 0:05:22)
– Creation: Beginning to End Tutorial  (Duration: 0:18:43)
– Picking a Winner (Duration: 0:03:59)
– Lecture 41.1 Download Ad Creation Links and Checklist.docx
– Test Marketing Homework  (Duration: 0:01:05)

Webinar Creation
– Webinar Creation: Introduction (Duration: 0:00:46)
– Webinar: That Gets Consult Calls (Duration: 0:06:14)
– Webinar: Template and Tutorial  (Duration: 0:10:49)
– Lecture 44.1 Download Webinar scripting.docx
– Lecture 44.2 Webinar Deck Template.pptx
– Evergreen Webinar: Instructions (Duration: 0:04:03)
– Lecture 45.1 Download Stealth Prep.docx
– Webinar Homework (Duration: 0:00:48)

Increasing Closed Sales Potential by 25%
– Increase Sales Close (Duration: 0:00:55)
– 3 Steps to Get More People on the Phone (Duration: 0:06:59)
– Lecture 48.1 Download Bonding Page Resource Link.docx

Course Conclusion
– Spend and ROI Introduction (Duration: 0:00:36)
– Spend to Make $10K in 30 Days (Duration: 0:17:07)
– Analytics and Benchmarks  (Duration: 0:03:43)

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