Last Seminar
Format: Video Download
Excerpt from:
The Gary Halbert Letter September 30, 2002
Dear Friend & Subscriber,
…Here’s one of the most important things anyone will ever teach you about life: Look, here in southeast Florida almost every day of the year clusters of people wash up on our shores. The lucky ones are still alive when they finally reach land. Unfortunately, many others (an astonishingly high percentage) are dead. That’s because they couldn’t survive the rigors of their voyage from Cuba to the U.S.
And, it’s no wonder. I’ve seen some (actually many) of the “vessels” these poor souls have used to make that trip. They are often incredibly small. Sometimes, these desperate people don’t even use a boat. They make the trip on a raft. Or sometimes an innertube. Some have held onto a mere log. They urgently need to get out of Cuba because…in that country (legally, at least)…
There Is No Way Out…
And…No Way Up!
It doesn’t matter how hard you work, how much of an education you have or how valuable you are to society. A medical doctor, for example, makes about $8.00 a month. So does an unemployed bum.
Now, in your “mind’s eye” I want you to visualize two Cubans who make it today to one of our Florida beaches. One of the men was a dishwasher in Cuba. However, he got “lucky” and managed somehow to steal $500,000.00 from a group of businessmen who were visiting his country. He got away with it, put the money in a waterproof container and managed to get himself and all that cash right here to the land of freedom.
Yahoo!
The other guy? He doesn’t have a single penny. He doesn’t have any carpenter tools or anything like that. He doesn’t have anything whatsoever except the tattered clothes he is wearing. But, get this: This other guy was a brain surgeon in Cuba. One of the best that country ever produced.
Once again, using your mind’s eye, I want to “fast-forward” to five years in the future and take another look at these two men. Where’s the dishwasher? The one with the stolen $500,000.00? I bet he’s broke. Or in jail. Or dead.
Let’s face it, dishwashers are not at the top of the human food chain. Plus, when he got here, I bet he was so hungry for “the good life” he started buying luxury cars, seeing high-priced hookers and, in general, tearing through his money like a bunch of starving wolves who come across a freshly killed deer.
What happens when his money runs out? What does he do then? Go back to washing dishes? I bet not. I bet he wants to keep on living “the high life.” But how? He’s got no money and no really valuable skills.
My guess? He’ll turn to crime, get caught and go to jail.
Now let’s talk about the second guy who came from Cuba, the brain surgeon. I bet when we meet him five years later…he’s living a really good life. Great house in a luxury section of Miami. Probably a wonderful wife. Probably has exactly the car (or cars) he likes best…and…every other good thing money can buy here in America.
Listen. And listen good: Money is NOT security. Neither is longevity on the job. Neither are business contacts or “connections.” The only thing which represents any type of security in today’s world is…
What You’ve Got
Between Your Ears!
That’s exactly what the Cuban brain surgeon had: A skill which is VERY valuable to society.
Hark unto me: Millions of Americans who were “all set” for retirement are now wondering how they are going to be able to keep paying their rent or mortgage payments and put food on the table. Their 401K’s and other retirement plans are in the toilet. And, surely you are not reckless enough to believe Social Security will still be around when you neet it.
You’re not THAT delusional, are you?
Here’s something to ponder: I’ve got three sons and here’s what I have taught them over and over all their lives… “Look, you can take away all my money, all my material possessions, all my business connections, al my clothes. Everything! You can put me in a plane, fly me to any city in the werstern world, shove me out of that plane and make me parachute to the earth naked.
“Then, you can come back and visit me in one year. And, guess what? I’ll have rebuilt my life just like it was a year earlier when you took away everything I had. Money, homes, cars, boats, business connections… EVERYTHING!
“You know why? It’s because what I’ve got between my ears is the most valuable money-making skill which has ever existed…
“I Can Write A Sales Message
That Will Make Me Rich!”
I want to make the point again: The ability to write a profit-producing sales message is easily the most valuable money-making skill in the world!
Let’s take a look at two different Cuban guys who washed ashore here in Florida. Let’s say they were both regular, hard-working good guys. NOT a dishwasher or a brain surgeon.
One of those guys got to U.S. soil up in Fort Lauderdale. The other guy washed ashore in Miami Beach and I happened to be there. Let’s say I took a shine to him. I took him under my wing and made him my personal student. I taught him (among other things) everything he needs to know to write (and exploit) a “killer” sales message.
Five years go by. The guy who made it to shore in Fort Lauderdale? He’ll probably be leading a pretty standard life roughly on a par with the average U.S. citizen.
The other guy? The one who landed in Miami Beach and I taught everything I know? What will he have?
Every Damn Thing He Wants!
Would YOU like me to teach YOU how to write and how to cash-in BIG on a “killer” sales message?
If so, this might be your FINAL chance. I’m going to give one more seminar (maybe the last one EVER) in December called…
“All The New Secrets I Have Discovered
About How To Write Sales Messages Which
Produce Huge And Automatic Profits!”
I’m the best in the world at writing sales messages. Plus, I’m the best in the world at teaching others how to do it.
What I’ve discovered in the lst 15 months is almost unbelievable. It’s a new world we live in…and… I’ve adapted to it. SO MUST YOU!
I live a dream life. There is nothing of a material nature I want that I don’t have. I have a miracle woman who loves me from the bottom of her heart. I am very close to my children. I have my health. My future is as secure as anyone’s future can be.
I say none of this with arrogance. I am not “smug” about my life at all. I have learned the hard way (several times) life can turn on a dime. The fall from the top of Mount Everest to “Rock-Bottom” takes only a matter of seconds.
On the other hand, if you are already at “Rock-Bottom”… and… if you have an open mind… and… if you are lucky enough to have a teacher like ME…
You Can Go From Absolutely Nothing…
Right Up… To The Top Of Life… So Fast…
It Will Make Your Head Spin!
One example: Three years ago I started working with a man who was just about dead broke. All he had was an old, pretty much “worn-out” mailing list of 13,000 people. I told him what to do and he did it. The result: More than $6,000,000.00 (six million) in sales from that beat-up, old list. And much (if not most) of it was profit.
By the way, that’s an average of $461.54 from every name on the list. Tell me the truth… do you think there is anyone else on the face of this earth who could teach you how to do this besides ME?
There is not. No one on earth. So, I’ve decided…
I’m Going To Reveal All Of My New Secrets
On Friday, Saturday And Sunday,
December 13th, 14th And 15th,
In Phoenix, Arizona!
Trust me, you’ll be sorry if you don’t attend this seminar.
This seminar is going to cost you three days of your life and $2,450.00. Does that seem like a lot of money to you? I hope so because…
There Are A Lot Of People I Do NOT Want
To Come To This Seminar!
Here’s something I wrote about in 1997 which will explain why I feel this way:
Once upon a time (in the late 1980’s) a couple of guys called me for some help. They worked for a big company that helped other companies here in the U.S. to market their wares in all the Pacific Rim countries. Every time they got a new client, it was worth SERIOUS money (maybe hundreds of thousands) to the company they worked for.
What they looked for in a new client was someone or some entity which was NOT already selling to Pacific Rim countries but, who SHOULD be selling to those countries. They weren’t after little sized companies or even medium-sized companies; they only went after the really big fish. Therefore, they didn’t have unlimited prospects, only a few thousand. And, they said, their main problem was getting the attention of and, an audience with, the top dog in those big fish companies.
Once I understood how much (how VERY much) a new client was worth to them, I came up with a great idea! I said they should get some paper money from each of those Pacific Rim countries. They should take a bill from each of those countries and put them all together in a stack and wrap a rubber band around them. Then they should scotch-tape each of those stacks of money to the first page of a sales letter and send the whole mess by Fed Ex or DHL to all their prospective clients… and then… follow-up with a person-to-person phone call.
Imagine: You’re a top dog exec in a big fish company, you get a Fed Ex package with a letter with a packet of actual money from various Pacific Rim countries scotch-taped to the first page of a letter like this:
Top Dog Exec
c/o Big Fish, Inc.
123 Elm St.
Massillon, OH 44646
Dear Mr. Top Dog Exec:
I am writing to ask of you a small favor.
All I want is for you to take the rubber band off the packet of money attached to this letter and look carefully at each of the bills. They are all real. Each one of these bills is an official government banknote from a different Pacific Rim country.
Why am I sending you all this money? The answer is simple: You see, your company, Big Fish, Inc., manufactures a line of products that would sell like crazy in every one of the Pacific Rim countries from which I have sent you a sample banknote. This could be a brand new profit center for Big Fish, Inc. which, in fact, could turn out to be… even bigger… then the domestic market for your widgets here in the U.S.
In truth, selling your product line in these countries could become a dream come true for Big Fish, Inc. It hs the realistic potential of tripling your corporate profits.
On the other hand, attempting to market in these countries can become a nightmare for an American corporation if they don’t have the right connections and are not aware of local business customs and all the other inside secrets that makes everything go smoothly and profitably.
That’s where (hopefully) I can help you. My company, Rim Job, Inc., specializes in guiding American corporations into high profit situations in various Pacific Rim countries… and… we feel Big fish, Inc. is exactly the kind of company, with exactly the kind of product line, we like to work with.
I’d like to explain in more detail how a relationship with Rim Job, Inc. could be very profitable for Big Fish, Inc. and I will call you later this week to set up an appointment at your convenience.
Thank you for the courtesy of reading this letter.
Sincerely,
Eldrige J. Fogbottom
Eldrige J. Fogbottom
P.S. If you have children, that packet of money can be a great birthday gift which will get your child interested in global geography.
Talk to you soon.
OK, admit it: If you were Top Dog Exec and you got that Fed Ex package, with that letter and all that money, you’d be impressed, wouldn’t you? You’d also probably take Mr. Fogbottom’s call too, wouldn’t you? And, you’d probably give him an appointment, right? And, if he truly had his shit wrapped tight, there’s an excellent chance you would end up doing biz with Fogbottom and Rim Job, Inc.
Correctamundo?
The two guys who called me for advice were stunned when I came up with this great idea right on the spot. I was glad I’d helped them.
Or so I thought.
About a month later they called me again. They said they were looking for another idea. “You mean that one didn’t work?” I asked incredulously. “I can’t believe it. How many did you mail and what kind of response did you get?”
They said they hadn’t sent any of my letters. But they loved the idea and thought it was “fun” to talk with a creative genius like me and they wanted to see if I could give them yet another “killer” idea.
I was livid. I got as verbally abusive as I could. I told them to never call me again. You know, to give another person a really good idea, an idea that may solve a major problem for them… and then… have them not even give it a shot… well… that just pisses me off big time. I’ve found out some things about myself in the last few years and, one of those insights is… I burn with desire to be a really great teacher!
God knows how many people are rich because of what I have taught them. I’ve received 3,000+ letters of appreciation from such people. But it still gets me, it really gets me, when I can’t “get through” to someone.
Like most caring teachers, I am emotional about my “students.” I love it when they succeed. I love it when they eclipse me.
But, you know what? I’ve been writing this letter and giving speeches and seminars for more than a decade… and… there are lots of people who’ve read nearly every word I’ve written, been to most all the seminars I’ve given, bought all my tapes and videos… and…
They Still Do Nothing!
I am no longer interested in these types of people. I feel what I have to teach is invaluable… and… I no longer want to cast my pearls before swine!
If you are just mildly interested in all this stuff, I do NOT want you at my seminar. You see, most people have lives which are just endured.
But I give people the information and wisdom they need to lead lives of passion and power. Many people have used what I taught them to enjoy terrific lives!
Others, whom I have taught the exact same things, have not improved their lives at all. It used to just make me sad. Now, it makes me angry. As far as I am concerned, if you live in the United States of America… and… you have a chance to learn from a person like ME… and… if you don’t take advantage of that situation…
You Don’t Deserve To
Occupy Space On This Planet!
I mean it. Move the hell out of this country and go live someplace like Pakistan. Get out and make room for someone else…
Someone Who Appreciates The Chance
Of Living A Really Good Life!
You’ll be doing everyone a favor.
Sincerely,
Gary C. Halbert
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