Managing Money – Errol Gerson (Thefutur)

Errol Gerson (Thefutur) – Managing Money

Write a high-converting sales letter in as little as a day

I’m about to show you a much faster way to write sales letters for your products and services… so you’ll never have to agonize over a “blank page” again.

That’s When I Created A Sales Letter Formula That Worked Really Well!
The perfect formula for a sales letter didn’t exactly exist.
At least, that’s what I thought.
But I had written a few letters for my clients in the past that worked really, really well.
I mean… one of the letters I wrote for my clients generated over $1,000,000 in sales in less than 13 months.
I wrote that letter in a day and a half.
So I KNEW there was some kind of formula hidden in my brain that was guiding my writing.
One day…
I figured I should just sit down and flesh this out into a template.
So I pulled up those sales letters I wrote…
I grabbed a pen and paper…
And I wrote down the process I seemed to keep using every time I wrote a sales letter. It turned out to be the same 20 steps… almost every sungle time.
The next time I wrote a sales letter, I simply pulled out this formula and “filled in” my copy.
Everything was sequenced properly. The sales argument made logical (and emotional) sense. And it was pretty easy.
I wasn’t sitting there staring at a blank screen, ready to put my fist through my monitor…
I wasn’t spending endless hours researching and pulling my hair out…
I wasn’t organizing and rearranging parts of my letter, beating myself up because I didn’t know if people would get lost or confused halfway through my copy…
Instead…
I just sat down, followed my ‘process’ and wrote the damn letter.
And that’s what I continue to do every single time I ever have to write a sales letter.
I never start from scratch.
In fact, because of this process I created… I start off with the letter partially done!
It’s saved me hundreds – even thousands – of hours of my time over the years. And I figured if I got so much value out of this “quick & dirty” sales letter writing process… then you probably would, too!
That’s why I created…

Quick & Dirty Sales Letters

Here’s What Life Looks Like After Quick & Dirty Sales Letters

• You cut the time it takes you to write a sales letter in half!
• You have a formula to follow that works for just about every product or service you could ever think of.
• You no longer suffer from “blank page syndrome”… that painful condition where you feel like punching yourself in the face because you have no idea where to even start.
• Your sales letters look, feel and read better.
• Your copy becomes more organized.
• You start selling more.
• If you’re a copywriter… your clients become impressed with how awesome your copy is.
• You spend less time in front of the computer (in agony) and more time doing the stuff you love.

Here’s What’s Included In Quick & Dirty Sales Letters
My 20-point sales letter template that I use to guide my writing for every sales letter I write. It’s broken up into sections that give you a proven formula for assembling sales letters fast.
A video training on how to use the template, so you can simply “fill in” your copy into the right sections… and end up with a sales letter that gets the job done and makes sales.
A breakdown of a sales letter I wrote for a physical product that ended up making my client a lot more than he expected.
A breakdown of a SaaS Product sales letter I wrote, which shows an easy way to “pare down” my template into even less steps… while still having a smooth, flowing letter that sells.
A line-by-line breakdown of a sales letter I wrote that wound up earning $1,000,000+ sales in 13 months flat. Since then, it’s been consistently chugging along earning over $50k/month (this is probably a conservative estimate) for my clients.
A breakdown of a sales letter for a digital course that only took me a day to write.
A breakdown of a sales letter I wrote in a “hobby market” that launched a brand new product with great success.

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