More Than Amazon by Shawn Hansen

Dear Authors and Self-Publishers,

If you haven’t yet heard the news, Amazon is CLOSING CreateSpace, and ALL of your titles will be moving to Kindle Direct Publishing.

What’s that mean for you?

Well, for starters, you’ll GET PAID LESS OFTEN, and YOUR ROYALTIES JUST MIGHT GO DOWN.

You’ll have to UPDATE FILES, and in many cases, YOU’LL NEED NEW COVERS.

And, there’s NO TELLING what other issues are going to crop up as this combined platform is tested with YOUR TITLES on the line!

I don’t have to tell you – writing is some of the hardest work out there. It’s also extremely rewarding, but most days, you probably feel as if the paycheck doesn’t reflect your dedication and efforts.

I’m going to tell you how you can CHANGE all of that by doing one SIMPLE thing.

First, though, I want to know if this sounds familiar:

You’re writing and publishing great books on Amazon, but your sales numbers are low.

You’re using KDP Select Free Days to promote, but the results have been mixed at best.

Formatting your CreateSpace book was a real challenge, and based on sales, you’re not sure it was worth it.

You’re Active on Social Media, but it often feels like wasted effort.

In other words, you’re working your tail off, but the results are discouraging, and you’re beginning to question whether or not you’re “good enough,” or “smart enough,” or “talented enough” to make this whole publishing thing work.

Rest assured you ARE good enough, smart enough, and talented enough.

The problem isn’t you: It’s AMAZON.

AMAZON is both your best friend AND your worst enemy.

There’s no doubt that AMAZON is the BIGGEST, MOST POWERFUL, and MOST USED platform when it comes to books being bought and sold.

I publish there, and you should too, but . . .

IF you ONLY look to Amazon, you’re leaving THOUSANDS of dollars in PROFIT on the table.

Take a Moment to Consider These Drawbacks to Publishing on Amazon . . .

​Amazon’s Low Price Points = Less Profit
Typically, eBooks sell from $2.99 – $4.99, which means only $2.00 – $3.50 in profit per sale. With one SIMPLE change, you COULD be earning $9 or MORE per sale.

​The Total Number of Pages Counts on Amazon. More Pages = More Work & Slower Publication Speed
Imagine Selling 20 Page Books for $9, $17, $27 or MORE, without Upsetting Buyers!

​Amazon Doesn’t Provide Sellers with Any Customer Information
It’s YOU and YOUR BOOK that earned those sales, so you SHOULD get that information and be able to follow up with YOUR customers.

Amazon’s ​Affiliate Payouts Are Low & the Rules Are Convoluted
This Discourages Affiliates from Promoting Your Book, Which Robs YOU of HUNDREDS or THOUSANDS of Dollars in Sales.

Amazon Doesn’t Allow ​Add Ons, Upsells, Downsells, or OTOs, so You Can’t Offer Your Customers Extras
Customers LOVE Extras, and They INCREASE Your Profits, so Again, Amazon Is STEALING MONEY from You.

Amazon ​Calls All The Shots, and They’re Hard to Contact
Accounts Get Closed, Payments Get Missed, and Rules Get Changed, but Authors Are Often Ignored by Amazon’s Customer Service Department – Because We’re NOT Customers!

Amazon’s Payouts Take 30 Days (or LONGER), and Often There Are Significant Service Fees Involved
We All Know AMAZON Takes the Customer’s Money Right Away, so Why Make Us Wait? And Why Charge Some of Us More to GET the MONEY WE EARNED?

SO, WHAT’S THE ANSWER?

It’s SIMPLE: Start thinking of yourself as a PRODUCT CREATOR instead of just an author, and you’ll be able to EARN HUNDREDS or THOUSANDS MORE.

Take a Look at the REWARDS You’ll Get from Expanding Your Horizons Beyond Amazon . . .

You Can Set Higher Price Points For Your Work, so You’ll Earn Greater Profits
Outside of Amazon, You Can Charge = $7-$27+ for Content That’s IDENTICAL to Your Kindle & CreateSpace Books.

Unlike Amazon, QUALITY Means More Than PAGE COUNT
Fewer Pages = Less Work & FASTER Publication Speed, so You’ll Earn GREATER PROFITS.

Other Platforms Give You the Customer Information YOU Earn
You Can Follow Up with Additional Offers and Increase Your Profits Over and Over Again.

You Determine How Much You Want To Pay Affiliates & the Rules Are Clear
This Means It’s EASY to Recruit OTHER SELLERS to Help You EARN MORE.

You CAN Offer Add Ons, Upsells, Downsells, and OTOs
These Will Increase Your Profits Dramatically, and Customers LOVE Extras.

Other Platforms Are INVESTED in YOU, and They Are EASY to Contact
Amazon Sells WAY More Than What YOU Offer, but These Other Platforms Depend ENTIRELY on People Like YOU.

Payouts Are Generally INSTANT, and Fees Are LOW
That Timeline Sure Beats Waiting 30 Days For Your Money, Plus You’ll NEVER Give the Other Places ANYTHING CLOSE to 30% on Each Sale.

I have a plan YOU can follow to break the chains of Amazon, Kindle, and CreateSpace, so you can earn MUCH HIGHER PROFITS . . . and it all starts with a SIMPLE shift in mindset.

YOU ARE NOT JUST AN AUTHOR . . . YOU ARE A PRODUCT CREATOR!

Inside the More Than Amazon Training

During the four training intensives, I’ll take you by the hand and show you, step-by-step, how to turn your Kindle and CreateSpace books into profitable products . . . and how to exploit different sales platforms to maximize the MONEY YOU MAKE.

I’ll leave no stone unturned in helping you make this profitable shift in your business model.

Here’s an overview of what you can expect in the More Than Amazon Course:

SESSION #1: The BIG MONEY Picture

YOU ARE A PRODUCT CREATOR

It doesn’t matter if you publish fiction or nonfiction, if you’re putting the majority of your efforts into the Amazon/Kindle/CreateSpace platforms, you’re leaving THOUSANDS of dollars on the table.

I’m going to show you EXACTLY how to STOP that madness and create a SALES ENGINE with what you publish.

This session will CONVINCE you WHY you have to EXPAND and HOW to get it done.

DOWNLOAD & REPLAY AS OFTEN AS YOU WISH!

PLEASE NOTE: This course does NOT walk you through the process of CREATING a product. You WILL have the option to ADD that after enrolling in More Than Amazon.

SESSION #2: Those OTHER Platforms

AMAZON, KINDLE AND CREATESPACE ARE GREAT, BUT THERE’S MONEY TO BE MADE ELSEWHERE

Whatever you HAVE published, and whatever you PLAN to publish, you can EARN MORE by moving away from focusing solely on Amazon.

Why put all of your eggs into the Amazon basket when there’s more money to be made elsewhere?

I’m going to show you why you MUST be publishing in multiple places, and how calling a “book” a “product” = $$$.

Oh, and it’s NOT hard to do. I’ll show why shifting away from relying on Amazon publishing alone can be the SINGLE MOST IMPORTANT DECISION you make to increase your income this year.

DOWNLOAD & REPLAY AS OFTEN AS YOU WISH!

SESSION #3: PRODUCT Platform 101+

A GOLDMINE OF OPPORTUNITY

I’ll walk you through the WHOLE process of setting up a product through JVZoo: The BEST entry-level Product Platform out there. (And, it’s FREE.)

This year alone, I’ve earned OVER $53,000 with my JVZOO products – The SAME “products” others call “books” and let die on Amazon.

After this, you WON’T MAKE THE SAME MISTAKE!

Forget being confused, intimidated, or unsure. By the end of this session you’ll know EXACTLY what you need to do to set up a product on JVZoo . . . and earn INSTANT commissions!

DOWNLOAD & REPLAY AS OFTEN AS YOU WISH!

PLEASE NOTE: This course does NOT walk you through the process of CREATING a product. You WILL have the option to ADD that after enrolling in More Than Amazon.

SESSION #4: There’s MORE MONEY to Be Made!

TAKING CONTROL OF YOUR SALES

This session is all about squeezing the last bit of profit out of EVERYTHING you create.

I’ll show you how to:

Create Upsells and Downsells to MULTIPLY YOUR PROFITS

Get Affiliates, so YOU EARN EVEN MORE

Interact with your Customers and TURN THEM INTO REPEAT BUYERS

Get ready for an eye-opening session that’ll show you all the profits you’ve been missing out on as an Amazon publisher!

Prepare to be amazed when I reveal all the opportunities to increase your earnings you’ve been missing out on.