Leslie Rohde – Profiting from Panda: How to beat the bear at his own game
Has Google’s Panda update affected you? Afraid it will?
Over the last several months The SEO BrainTrust has been patiently piecing together a picture of Panda:
-Parsing every Google interview;
-Correlating their every comment with technical presentations and patents;
-Following the technical research background of the people involved in the project; and Sampling real world data from web masters, both winners and losers, in the several stages of the Panda update.
Using his own 30+ years as a software engineer, Leslie has been able to connect the words used by Google engineers to the particular patents and papers that form the basis for Panda. This does NOT tell us everything he’d like to know, but it does give him specific actionable recommendations that every web master can, and should, put into effect starting today!
In this 45 minute presentation we cover:
-The kinds of things Panda measures and how it does it;
-How and in what way this new system affects search results;
-Preventative actions you need to take right now;
-Best practices that have become even more important; and
-The outline of our comprehensive approach to ranking in the post-panda environment.
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