Quick Start Copywriting System – Clayton Makepeace

Clayton Makepeace – Quick Start Copywriting System

What´s YOUR Heart´s Desire?

Maybe your tastes aren’t as big as Clayton´s.

Maybe you´d be happy just not having to stress about money and be able to take an extra vacation each year.

Maybe you´re somewhere in the middle. Whatever your heart´s desire, this secret can help you have it.

What is this secret?

Writing “dominant resident emotion” copy.

Almost nobody in this industry talks about this. And it´s the secret Clayton´s been using for just over 40 years to create bigger winners, more often.

It´s highly-effective because as humans, we buy on emotion first, and rationalize with logic, second. And the kind of copy Clayton writes, taps deep into this emotion, compelling prospects to take action immediately.

In fact, it´s dominant resident emotion copy that he’s taught to his Copy Cubs. Not surprisingly, they went on to taste the freedom and lifestyle writing this kind of copy can provide, faster than is typical.

38-year master copywriter CLAYTON MAKEPEACE – named “World’s Highest Paid Copywriter” and “Copywriter of the Year” by the prestigious American Writers and Artists Inc. – invites you to …

“Unlock the copywriting secrets I use to turn
small direct marketing companies into goliaths
… and ordinary copywriters into legends!”

These strategies and tactics have generated nearly $1.5 billion in sales for Clayton’s clients …

And have earned him royalties of $300,000 … $600,000 … up to $1.4 million PER MONTH …

Now you can unleash the power of these world-class, sales-exploding secrets in your own home or business and multiply your income in record time!

By Wendy Makepeace
General Manager,
The Total Package

Dear Business-Builder,

It’s really quite simple: If you want to create promotions that consistently shatter sales records and blow your competition’s doors off …

While writing them faster and easier than you ever imagined possible – shaving hours … days … even weeks off the time it takes you to complete a project …

You might as well learn from the copywriter who, according to American Writers and Artists Inc., earns more money doing it than anyone.

That would be my hubby – Clayton Makepeace.

And now, you can learn every one of the copywriting secrets that make Clayton millions every year – and experience your own breakthroughs almost immediately – with his complete A-Z copywriting system!

Jay Abraham
CEO – Abraham Group

“I’ve been a personal friend of some of the world’s truly great, legendary and glorious copywriting and direct response masters and brilliant conceptual geniuses. Clayton has to rank up there with the best.

“In the copy department, he’s world class. In the concept department, he is masterful. In the direct mail world, he is tops. And I say this being somebody who’s recognized in many of those areas, but he’s different and a very, very remarkable, not just doer, but translator of the process. By that I mean, he knows how to teach you to do what he does and how he sees life and thinks, a very rare and very priceless ability that can be wildly and dramatically impactful to your life and your bank account.

“As someone who sold tens-of-millions of dollars of products and programs with online generated teleconferences, I can tell you Clayton is someone you really need to listen to and learn from.”

When Clayton stumbled upon this business in the early 1970s, he was a high school dropout with a family – struggling to survive on his minimum wage income.

On day ONE, his income jumped to $70,000 … and then it quickly soared to $300,000 … $500,000 … then $750,000 per year. And since 1995, he’s banked paychecks of $300,000 … $500,000 … up to $1.4 million PER MONTH.

That’s why, for the serious copywriter or marketer, the Quick-Start Copywriting System has quickly become the definitive guide to copywriting riches. This massive, 1,063-page resource is the only place you can learn the exact processes and secrets Clayton uses to consistently produce explosive results …

It’s the same process he’s taught to no fewer than seven high-profile copywriters – like Kent Komae , Parris Lampropoulos , Carline Anglade-Cole , and Bob Hutchinson – who’ve also gone on to make millions …

And it’s the very same process he personally used to:

Launch Security Rare Coin – a rare coin dealer in the mid-70s – from a respectable $300,000 per month in gross revenues to a staggering $16 million per month in just 12 months …

Explode the financial newsletter Safe Money Report from 30,000 paid subscribers to nearly 120,000 subscribers worldwide – quickly building it into the largest of its kind in the world …

Create a new control for a nutritional company that produced an instant 60% lift in response … generated tens-of-thousands of new customers … and racked up sales of nearly $50 million …

Build an e-mail campaign and online sales promotion that generated an 80% revenue boost for a new client – with campaigns that raked in as much as $10.5 million in as few as six weeks , and …

Write a promotion that compelled 60,000 investors to register for an online event – and ultimately sold more than $20 million worth of product over the next five weeks!

And that’s just scratching the surface of the incredible power contained within the pages of the Quick-Start Copywriting System …

Quite simply, it’s the closest you’ll ever come
to a masters degree in copywriting!

This is far more than just an encyclopedic collection of the world’s most time-honored and proven copywriting strategies and tactics: It’s Clayton’s complete A-Z system for creating blockbuster promotions:

John Carlton
Million-Dollar Copywriter

“‘Deep pocket’ revelations …”

“Clayton, your work is legendary. I just scored a copy of one of your early, classic, ground-breaking magalogs, and it still puts most of today’s efforts to shame and remains a killer template for how to do it right.”

From climbing inside your prospects’ skin and identifying the emotional hot-buttons you’ll need to stroke to create a compelling promotion…

To crafting headlines and decks that grab your prospects by the eyeballs…

To the secrets for presenting your product and its benefits in ways that ignite irresistible desire…

To creating persuasive sales arguments that are simply too compelling for prospects to ignore…

Right on down to presenting your offer, guarantee, closing copy and even your order form in ways that maximize response and your average sale…

And every one of the scores of “do-or-die” steps in-between that most copywriters miss …

The Quick-Start Copywriting System is the ultimate way to create emails, online sales pages, direct mail, print ads – and even TV and radio spots – that create sales windfalls.

More than merely a course in the art and science of writing grand-slam promotions, this massive volume is also the ultimate reference – constantly standing ready to feed you the big ideas you’re looking for and also to help solve any copywriting challenge you face:

Rich Shefren
President – Strategic Profits

“Absolutely indispensable!”

“ The Quick Start Copywriting System isn’t just good. It’s by far the quickest, easiestway to go from amateur to pro I’ve ever seen. Absolutely indispensable to anyone who’s serious about exploding a business.

“Honestly – I’ve seen dozens of copywriting courses over the years … but I’ve never seen anything this comprehensive or this easy to use! I can personally see The Quick Start Copywriting System adding many hundreds-of-thousands of dollars to my bottom line – probably millions – a year from now, or even next month!

“Should you spend a few hundred bucks for something with the proven power to generate millions in sales? And not just this year, but for the rest of your career? Sounds like a no-brainer if you ask me!

“My advice: If you’re serious about success … leaving your competitors in the dust … and banking more money faster … GET THIS COURSE NOW! ”

Need to find out exactly which EMOTIONS are going to make your prospect buy? Look at page 81. You’ll find simple questions that pinpoint exactly what your prospect is feeling right now!

If your product isn’t selling like you think it should be … your OFFER may be the culprit. Fortunately, the simple 5H1W formula revealed on page 102 can turn that around in a matter of minutes!

Not sure which BENEFITS to include in your e-mails, your sales letters or product launch? There’s a chart on pages 140 and 141 that shows you a laser-accurate way to hone in on the benefits your prospect is sure to respond to!

Believe it or not, you might only be a few PROOF ELEMENTS away from millions. Page 171 shows the proof elements every piece of copy must have – and page 182 reveals a simple technique Clayton used to increase response on a promotion by 1,300%!

Okay so you’ve got a great product … a killer headline … body copy that’s impossible to stop reading … a generous guarantee … SO WHY AREN’T YOU GETTING RICHER THAN MIDAS? Page 208 explains why – and then, it gives you a simple process guaranteed to dominate your market!

Split-testing one headline against another can give you a huge edge in your Internet promotions. When combined with the dozens of quick, easy headline writing secrets you’ll discover in Chapters 9, 10 and 11 – you could be one split-test away from a massive breakthrough!

First few paragraphs of copy stumping you? Flip over to the sure-fire “lead starters” in Chapter Twelve! You’ll get 24 instantly useable ways to start your copy off with a bang, more quickly and easily than you’ve ever done before.

Copy feel dull, boring or slow? There’s emergency help for you on page 533 that will have you firing up the power of your copy in no time.

Sometimes it only takes one killer BULLET to get someone to buy an information product. And Chapter 16 gives you 21 proven formulas for writing like the world’s best. This information has become legendary among A-list copywriters!

Having trouble asking for the sale? Clayton’s unique and uniquely powerful process – revealed on page 607 – has caused copywriting legend Gary Bencivenga to call him “A Master Closer in Print.” Why? Because Clayton’s used it to close nearly $1.5 billion in sales during his career.

Bottom line: Whatever your challenge is … whatever part of your copy and advertising you want to improve … you’ll be doing so more quickly and more easily than ever before …

PLUS, you get $1,214
in valuable response-boosting bonuses
ABSOLUTELY FREE!

In addition to the 27 Chapters of response-boosting dynamite … in addition to all the “learning accelerators” sure to multiply the rate at which you experience actual, measurable results – you’ll also be getting a separate audio and video component to The Quick-Start Copywriting System – absolutely FREE …

You get SIX “ Getting Started: Lessons With the Masters”
audio interviews featuring five legendary copywriters
– a $474 value, FREE!

On these fascinating CDs, you’ll listen in as today’s most successful copywriters reveal their secrets for creating competition-crushing promotions that turn little companies into massive ones … and how they’ve personally made millions!

Audio Interview #1 – Clayton Makepeace on establishing quality relationships with your clients: How to make sure there’s enough chemistry (and why you should leave when there’s not) … the secret to avoiding “losing” situations way before you ever get involved in one … and more …

Audio Interview #2 – Clayton Makepeace on his secrets of mind-blowing productivity: You’ll discover how to avoid procrastination (and how to make it “productive” when you do procrastinate) … the simple secret to staying motivated all the time … why your “breaks” may be the most important part of your writing process … and so much more …

David Deutsch
Million-Dollar Copywriter

“You need this course”

“I’ve seldom seen the art and science of copywriting so thoroughly deconstructed and reconstructed in such an insightful and useful way.

“If you want to know what works in copy today and how to do it yourself, you need this course.”

Audio Interview #3 – John Carlton’s secrets for storytelling that sells: The “Marketing Rebel” whose hard-hitting copy has exploded the sales and profits of countless entrepreneurs – and spawned a whole generation of Internet marketers who rip off his copy – tells you exactly how he does it!

Audio Interview #4 – The legendary Jim Rutz on how to unleash the creative genius inside you: Jim commands a $100,000 flat fee for every new promotion he writes. Once you hear this interview, you’ll know why!

Audio Interview #5 – David Deutsch on creating irresistible curiosity and insatiable desire: The “A“ list copywriter and creativity expert whose had as many as six red-hot controls for Boardroom at one time comes clean!

Audio Interview #6 – Brad Petersen on the dumbest blunders marketers make: The “No BS” copywriter Clayton has partnered with dozens of times reveals how you can avoid today’s most common response-killers!

Normally, we’d charge at least $79 for each of these one-hour plus interviews – you get all six – a $474 value in all – FREE with your copy of The Quick-Start Copywriting System!

Have you ever struggled to infuse your headlines and sales copy with the emotion and enthusiasm that’ll drive your prospects stark raving mad for your product or service?

Now, those days are over!

Emotional Trigger Words is your step-by-step guide to applying what Clayton swears is his most unfair advantage: His ability to tap into his prospect’s dominant resident emotions each time he writes.

You get an astounding 1,336 of the most powerful and persuasive words and phrases ever written – straight from the pages of the best controls by the best writers.

To develop this masterpiece of emotion, we spent nearly a year scanning a huge archive of winning promotions – carefully picking out the words and sentences top writers consistently use to trigger emotions in their readers.

“Worth thousands of dollars to me …”

“The insights I’ve already gained from the first two discs will be worth thousands and thousands of dollars to me with my very next promotion or copy rewrite. And I don’t consider myself a novice, so that says a whole heck of a lot about the quality of the content.

“It’s not just the way the material has been presented that makes this product so valuable. It’s the quality of the information. Again, I’ve been studying copywriting since I hopped on the Net – and I’ve already learned so many new tidbits that will take my copy to a new level.

“So, one more time … KUDOS!”

– Todd Brown

Then, we categorized those words according to the emotions they “trigger.” Which means if you want to stimulate your prospect’s anger, just flip to the “anger section” … find the word you need … and PRESTO … your copy has just become more ALIVE!

Also, each word comes with a sample sentence, so you see exactly how the top writer used it in his own copy. This is like your own “swipe file” of emotional words and killer sentences – just modify them for your own copy and you’re off to the races!

Plus, we did this with DOZENS of DOMINANT EMOTIONS – all the ones you need to write more emotional, more responsive copy.

It’s a complete mini-course on writing high-energy copy that grabs the attention of your prospect and moves them along the path you want them to take.

Emotional Trigger Words is listed in our online store right now for $147. But it’s yours FREE when you order your copy of The Quick-Start Copywriting System today!

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