SDS Marketing Pack – Standard Deviants

The Marketing Super Pack contains Modules 1 through 3 at a special low price:

1. The Basics- How do you know if your product is reaching your target consumers? Who are your target consumers? The Standard Deviants will guide you through this important subject by illustrating marketing basics, like generating sales, mission statements, creating a marketing plan.

2. Persuasion- Ever wonder how companies persuade the public to buy their products? Do you want to know how advertising and public relations make products seem more appealing? Find out as the Standard Deviants illustrate concepts like marketing research and information, targeting strategies, and product positioning.

3. Target Consumers- How do you know if your product is reaching your target consumers? Who are your target consumers? If you’re not sure, then it’s time you learned about marketing. We’ll teach you the four P’s of marketing: product, price, place and promotion.

4. SDS Marketing Companion CD- Transform your Standard Deviants School video programs into complete lessons with this supplementary CD-ROM! Each disc contains everything you need to present and reinforce the material covered in the DVD/video modules, including a Teacher’s Guide with helpful presentation notes, a Program Guide that lists the most important topics in each program, illustrated QuikNotes with definitions and examples, and a quiz. Also usable with the Standard Deviants videos. Easy-to-access text files in PDF format. Mac and PC compatible.

Runtime: 90 minutes