The Top 10 Telesales Recruiting and Hiring Mistakes, and How to Avoid Them
Featuring David Yoho
Interviewed by Art Sobczak
Telesales recruiting and hiring consultant David Yoho shows you exactly what to avoid and what to do in the hiring process. Hiring errors cost companies millions every year. If you hire just one sales pro per year, or hundreds, you will not want to miss this special two-hour audio seminar on two audio CD’s.
Whether you’re a manager or sole proprietor, you’re either promoted or demoted by the people that report to you. You may think you know everything there is to know about managing, but if your people still don’t perform, you can soon find yourself out of work and be considered a managerial dunce by your peers and associates. But when your people perform well, you’re still a genius, and still moving up the ladder of success.
In order to surround yourself with the best people, you have to know how to make the right hiring choices.
Unfortunately, most business owners and managers simply do not know how to go about finding and selecting those individuals who will be the right “fit” for both the position and for the business. As a result, the business can ultimately lose huge amounts of money in wasted investment and lost opportunities.
The entire hiring process comes down to two things you are trying to determine: Can this person do the job? And, more importantly, WILL this person do the job?
In The Top 10 Telesales Recruiting and Hiring Mistakes and How to Avoid Them, David Yoho will show you step-by-step how to attract the best talent, determine the best candidates, conduct concise yet thorough interviews and ultimately make the right hiring decision for both you and your employees – all while saving yourself an enormous amount of time and money.
Once you’ve completed listening to this seminar, you’ll have the tools you need to ensure you never again make any of these deadly hiring mistakes:
- Recruiting under deadlines, and thus settling for less.
- Failing to plan and having inconsistencies in your hiring process.
- Hiring people based on the wrong qualifications.
- Putting the wrong people in charge of the interviewing and selection process.
- Overselling the position and setting the stage for disappointment.
- Underselling the position and failing to attract qualified applicants.
- Failing to keep track of your hiring methods so you can adequately determine their success and effectiveness in finding and choosing the right people.
- Allowing good applicants to get away due to poor planning and lack of action.
- Not knowing where to look for qualified applicants.
- Failing to verify application, resume, pre-employment and other information.
Here is just a sampling of what you will take away from this seminar:
- How we too often look at the wrong things when hiring others.
- Why it is better to have the right person with the wrong selling process than it is to have the wrong person with the best selling process.
- The problems involved in “crisis hiring” and how it can seriously hurt your profits.
- Why you ALWAYS need to be recruiting.
- How to stimulate your group by bringing in new blood.
- Avoiding the pitfalls of using value judgments, personal beliefs, prejudices and gut feeling when making hiring decisions.
- The mistake of trying to hire by skills rather than by behavior.
- How to determine a potential candidate’s true telephone sales potential.
- How to create the right selection criteria.
- The right and wrong ways to interview applicants.
- The red, white and blue method of rating job candidates.
- The non-negotiable elements of interviewing and hiring.
- How to accurately measure the success of your hiring efforts.
David also will give you important tips and techniques that will help you find superior candidates in record time, with the least amount of hassle and expense:
- How to recognize Mr. or Miss right when they walk through the door.
- Immediate warning signs that let you know to pass on certain candidates.
- What to do BEFORE reading their resume or meeting face-to-face.
- Why the really good job candidates often get away, and what you can do to keep it from happening.
- The right and wrong ways of using the internet to find job candidates.
- What to say in your job posting that will help weed out 99% of non-qualified candidates.
- The best traits of successful telephone sales reps.
- What NEVER to say in a job posting.
- Why you should describe the job function as apposed to the title itself.
- Why you absolutely MUST tell your most promising candidates about any and all negatives of the job.
- Why the best salespeople don’t necessarily make the best sales managers.
In addition, David also answers these commonly asked key questions about the unique aspects of hiring and working with telephone salespeople:
- Should you hire part-time salespeople?
- Should you allow salespeople to work from home?
- Who should conduct the job interview? Hint: Don’t let HR do it.
- Where are the best sources to find talent?
- Should you hire “blended” reps to do both inbound and outbound selling?
- How do you craft an effective job description?
- How do you let an existing employee know when their not right for a position and make them feel good about it?
About David Yoho
David is the president of Professional Educators. He’s one of the nation’s leading telesales contact center and direct marketing authorities. He’s opened more than 50 contact centers and has worked in more than 400. David’s audio learning program, Successful Teleselling, has sold more than 35,000 copies. His Ultimate Hiring System, is used by thousands of organizations.
He’s created and produced customized sales and management educational programs for organizations of all sizes and his client list reads like a who’s who. It includes Oracle, AT&T, United Airlines, Allstate Insurance, and many, many others.
David was inducted into the Teleservices Industry Hall of Fame in May of 2004 and was the only consultant to receive this honor, and is also a member of the National Speaker’s Association Hall of Fame.
In 1999, David was inducted into the CPEA Hall of Fame. Fewer than 200 professional speakers have received this prestigious honor. Other honorees include President Ronald Reagan, General Colin Powell, Art Linkletter, Tom Hopkins, Les Brown, Tony Alessandra, Bryan Tracy and Zig Ziglar
Bottom line: He knows what he’s talking about and he gets results for his clients.
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